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The Fun Side of PR – Holiday Lookbook Event in Manhattan

While PR is hard work, it can be very rewarding! It takes a very patient individual or dedicated team to continuously promote a company to a wide variety of media execs, magazine editors and TV...

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Trending Now: The Multimedia Press Release

Is this how you read your daily paper and fashion magazines? If you think that being a journalist, writer or public relations professional makes you exempt from having to learn technology, good luck on...

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How To: Get Your Press Release Noticed

Have you ever wondered how some companies stay in the news? Whether they achieve notoriety or they receive praise, their next move is carefully documented by the media. Companies such as Apple, United...

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Chicago and What Happens When CEOs Leave

The world suffered a blow this week when Steve Jobs announced that he was stepping down as CEO of Apple and serving only in the role of Chairman of the Board of Directors. There’s a great deal of...

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Marketing Keywords to Know: August 20, 2015

Zeitgeist Definition: A trend of thoughts, feelings or spirit that influences cultural changes at a particular time   The needs of the consumer evolve and change with each day. By recognizing these...

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